BUSINESS IS game, NOT SCIENCES 2


by :Rusman Hakim
Observer Entrepreneurship



According to me, is mistaken learn phenomenon leaders, to create leaders. Similarly, misrepresentation learn phenomenon successful businessman, to print a successful businessman. For, leader of the phenomena (or business) is a human phenomenon, which is not the same with natural phenomena. If Isaac Newton to learn about the fall of apple fruit to the ground (natural phenomena) and then find gavitasi law, then it is okay, just okay. Because natural phenomena are not changed, the legal gravity will remain immortal.

However, learn the human phenomenon will cause frustration. For, the human machine is a change, so there will be no human phenomena that remain eternal throughout the period, contrary to what we see in the event of the fall apple fruit.
Leaders, in any field including business, human figure that is free, which will act without considering the theory like any rule, so that virtually useless if we want to learn and follow a long terjangnya impressions.

Try to see, while the world economic recession year 1929, all based on theories that there is, trying to sehemat may apply. But otherwise, Matsushita's king electricity from the Japanese royal to even money. As if money is no more than just toys properly. Although it is not without reason that he apply.

See also Kim Woo Chong, founder of the Daewoo empire. When all the businessman (also with theories that there is) to enter the market to concentrate wealthy countries such as the United States and Europe, he even with santainya entrance to the market "hardware" such as Iran, Sudan and Russia and the countries block east.

"Futility" learn and try to kick lunge business leaders can be felt directly in the field. The first time the Harvard Business Review published a marketing concept familiar with the "Marketing Mix" 4p (product, price, place and promotion), virtually all businessmen and business experts embrace the concept of this fanatic. Similarly, universities and school management.

But, not too long, as a result of the "RADIO" business leaders are eager to play, changes in economic trends and forces the industry experts and learners change again with the concept 6P battery, which last 8P even mentioned as 12P.

How to continue? If we need is time to learn and not with the science behind the era of marketing, when we do business?

I think we all are trapped and float in the "flow of knowledge" created by their "expert knowledge", so we were not more innovation that is the key to business success. We continuously "forced" catch up without the knowledge know where the end pangkalnya.

The question: "Actually we want to be like a businessman or a scientist I?"

I believe that business success and is the only kind of game. As to what is said by William Cohen in the writings of "The Art Of The Leader": "Success is Acquired by playing hard, not by working hard ..".

Referring to the many people obsessed about Bill Gates and Donald Trump, as mentioned above, that both the leaders also reached Beneath the success of the play.

Bill Gates since the age of 13 years still have to play with computer software, and with it he became one of the richest people in the world. Donald Trump also since the small always play to the office of his father, Fred Trump. He was once like to see a mock buildings and skyscrapers, before interested in the business sector father, namely the property. Donald Trump and be a King Property.

Finally I want to is, people who learn the science of leadership will not be a leader. However, people who try to become leaders, will be the leaders. Similarly, people who learn the science business, will not become a businessman. But, the people who tried to become a businessman, will become a businessman.

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